3 Ways to Streamline Your Apparel Ecommerce Shop With Automation


Estimated reading time: 5 minutes

In the fast-paced world of eCommerce, managing stock, orders, and payments can be an arduous task for every eCommerce entrepreneur out there. However, as eCommerce automation takes over the eCommerce industry, it becomes clear that the only way for eCommerce enterprises to efficiently and effectively keep up with the dynamic of the industry is to embrace automation and make it a significant part of how their organization operates.

Put differently, to effectively expand your eCommerce apparel store’s customer base and grow your business further, all while satisfying your current client’s needs, embracing and utilizing eCommerce automation is crucial. And with technology rapidly advancing toward automation, there are now numerous automation solutions available for eCommerce apparel businesses, making it the ultimate tool for online fashion store owners.

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For instance, if you’re a wholesaler in the B2B apparel industry, you can automate your processes by incorporating a specialized B2B eCommerce software and automate numerous manual processes in your daily operations, which will, in turn, help you turn bigger profits in the long run. Among other things, eCommerce automation can help you delegate processing orders, send emails, and open support cases, freeing your team to focus on business tasks that require creativity and innovation instead of tedious manual work. 

Nevertheless, if you’re still unsure why you should allocate a portion of your yearly budget to implement eCommerce software, here are three ways to streamline your apparel eCommerce shop with the help of automation and boost your overall company’s efficiency.

Inventory Control

An automated inventory management system is software that online retailers may integrate into their eCommerce shops to keep track of and maintain their apparel stock levels. If you’re in the B2B apparel industry, your wholesalers, distributors, and partners will have real-time, automatic access to your current and accurate stock levels, reducing the risk of selling an item that you don’t currently have on stock or other similar inventory-related nuances that can break your business in a second these days.  

But having updated stock inventory data for all parties concerned is not the only benefit that comes with automating your inventory control. For example, your company will save a great deal of time and human resources because you will no longer need employees to manually update your Excel spreadsheets with inventory numbers when items are received, sold, or returned.


Whether you process a dozen or several hundred transactions a day, eCommerce automation software rapidly updates stock counts to ensure that end users have a smooth experience on your apparel eCommerce site without you having to alter or update anything physically, thanks to the integration of the backend and front end. After all, the success of most eCommerce businesses nowadays depends on the efficient deployment of the so-called headless eCommerce, something that goes hand in hand with implementing eCommerce automation and having a firm grasp on your inventory control levels.  

Order Management

Next, as you probably already know, having sound order management practices put into place is also essential to running a successful apparel eCommerce store. Your order management practice is essentially how your orders get tracked and managed from purchase to delivery and follow-up. 

Among other things, order management touches on critical eCommerce operations like project management, customer service, and others, which is why you should get specialized software, automate your order management efforts, and rest assured that no human mistake will ever occur in these operations.

For example, did you know that 65 to 80% of all online shopping carts get abandoned? Well, when your eCommerce automation software and email systems are integrated together, customers who have abandoned their carts can be automatically reminded. This enables your business to take on and manage more orders without the need for any human help.  

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Dispatch and delivery are two more critical steps that a successful apparel eCommerce business must master. Deliveries that are not received cost a lot of money. The distribution issues frequently result from little errors committed by people along the process. For example, an order could be marked as complete in your system even though it hasn’t departed because a warehouse worker mistyped an address on a label. This area of your business is simplified by a warehouse management system, increasing the effectiveness of your order management process and ensuring that your company doesn’t leave any money on the table. 

When you automate these processes, you can complete several tasks with just one click, including label printing and marking orders as correctly dispatched.

Sales Administration

There aren’t many outbound sales associated with eCommerce, as most eCommerce businesses are supported by customers that frequently visit their websites. However, that certainly doesn’t mean that there is no room for automated workflows to improve the life of your company’s sales crew, assuming it has one. 

CRM solutions that use automated workflows and assessment tools can simplify these processes even more. For example, an automated system may quickly gather contact information from a new prospect when they are added to your system, schedule a call, and assign that call to a B2B agent, if there’s a need for interpersonal communication to seal the deal. 

But as we all know, selling isn’t that simple. To seal a deal, a salesperson might need to make several calls. Automation is the best way to guarantee that important follow-ups occur when they should, increasing the chances of a big sale. 

The content and timing of follow-up emails that are automatically sent to this segment can be changed. Workflow automation is vital because salespeople can set up procedures for documenting call information and results. Doing this properly keeps the relationship fresh and individualized and prevents repeating the same information.

Final Thoughts

In conclusion, automating your apparel eCommerce business can streamline operations and offer a host of advantages for your company. Automation can let you concentrate on the areas of your organization that promote development and success, from strengthening customer service to automating monotonous operations and improving inventory management. In addition, you may boost your bottom line, boost client satisfaction, and take your company to new heights by optimizing your processes.